Offline keyword database (60,000,000 search terms)

Category	Downloads
Security	5,693,944
Audio & Video Software	4,637,409
Internet	1,850,216
Utilities	1,781,572
Design & Photo	1,126,278
Business	352,117
Developer Tools	344,377
Home & Education	266,380
Misc	103,846
IS/IT	87,094
Desktop Enhancements	86,189
Total:	16,329,422

Table 1. Number of downloads of free and commercial products get.

Category	Downloads
Security	3,794,256
Audio & Video Software	3,514,239
Internet	1,310,586
Design & Photo	702,921
Utilities	409,208
Developer Tools	189,052
Home & Education	148,743
Business	116,790
Desktop Enhancements	62,428
Misc	30,750
IS/IT	14,260
Total:	10,293,233

Table 2. Number of downloads of free products.

Category	Downloads
Security	1,899,688
Utilities	1,372,364
Audio & Video Software	1,123,170
Internet	539,630
Design & Photo	423,357
Business	235,327
Developer Tools	155,325
Home & Education	117,637
Misc	73,096
IS/IT	72,834
Desktop Enhancements	23,761
Total:	6,036,189

Table 3. Number of downloads of commercial products.

Category	Products
Business	5,179
Developer Tools	4,287
Home & Education	4,260
Utilities	3,790
Audio & Video Software	3,017
Internet	2,899
Design & Photo	2,375
Security	2,269
Misc	701
IS/IT	698
Desktop Enhancements	336
Total:	29,811

Table 4. Number of products (both free and commerical).

Category	Products
Internet	1,500
Home & Education	1,316
Developer Tools	1,127
Utilities	981
Business	942
Audio & Video Software	862
Security	596
Design & Photo	487
Desktop Enhancements	223
IS/IT	170
Misc	164
Total:	8,368

Table 5. Number of free products.

Category	Products
Business	4,237
Developer Tools	3,160
Home & Education	2,944
Utilities	2,809
Audio & Video Software	2,155
Design & Photo	1,888
Security	1,673
Internet	1,399
Misc	537
IS/IT	528
Desktop Enhancements	113
Total:	21,443

Table 6. Number of commercial products.

Category	Percentage
Desktop Enhancements	66.4%
Internet	51.7%
Home & Education	30.9%
Audio & Video Software	28.6%
Developer Tools	26.3%
Security	26.3%
Utilities	25.9%
IS/IT	24.4%
Misc	23.4%
Design & Photo	20.5%
Business	18.2%
Max:	66.4%

Table 7. Percentage of free products.

Category	Percentage
Business	81.8%
Design & Photo	79.5%
Misc	76.6%
IS/IT	75.6%
Utilities	74.1%
Security	73.7%
Developer Tools	73.7%
Audio & Video Software	71.4%
Home & Education	69.1%
Internet	48.3%
Desktop Enhancements	33.6%
Max:	81.8%

Table 8. Percentage of commercial products.

Category	Downloads
Security	2,509
Audio & Video Software	1,537
Internet	638
Design & Photo	474
Utilities	470
Desktop Enhancements	257
Misc	148
IS/IT	125
Developer Tools	80
Business	68
Home & Education	63
Max:	2,509

Table 9. Average number of downloads per product.

Category	Downloads
Security	6,366
Audio & Video Software	4,077
Design & Photo	1,443
Internet	874
Utilities	417
Desktop Enhancements	280
Misc	188
Developer Tools	168
Business	124
Home & Education	113
IS/IT	84
Max:	6,366

Table 10. Average number of downloads per free product.

Category	Downloads
Security	1,135
Audio & Video Software	521
Utilities	489
Internet	386
Design & Photo	224
Desktop Enhancements	210
IS/IT	138
Misc	136
Business	56
Developer Tools	49
Home & Education	40
Max:	1,135

Table 11. Average number of downloads per commerical product.

Category	Sales
Design & Photo	$785,054
Audio & Video Software	$662,226
Security	$612,142
Utilities	$469,581
Business	$215,558
Developer Tools	$202,057
Internet	$197,516
Home & Education	$47,965
IS/IT	$33,757
Misc	$13,404
Desktop Enhancements	$5,511
Total:	$3,244,769

Table 12. Sales/week estimation.

Category	Sales
Design & Photo	$0.70
Business	$0.61
Developer Tools	$0.59
IS/IT	$0.39
Utilities	$0.26
Home & Education	$0.18
Audio & Video Software	$0.14
Misc	$0.13
Security	$0.11
Internet	$0.11
Desktop Enhancements	$0.06
Average:	$0.30

Table 13. Average sales per download.